​​I Refuse To Give Up

​​In 2021, armed with nothing but passion, a single sewing machine, and one skilled karigar, I took a leap of faith and started my boutique from a modest room in my home. Fashion had always been more than a profession—it was my identity. I knew the journey wouldn't be easy, but the love for creating bespoke garments pushed me to begin, one stitch at a time.

​The breakthrough came when we launched doorstep stitching services in Noida. That move changed everything. We knocked on doors, built relationships, took measurements in living rooms, and hand-delivered happiness. Within six months, we grew to a team of two karigars and brought on a master cutter. Slowly, our commitment and consistent service built a strong and loyal customer base.

​​The little room couldn’t hold our dreams anymore, and soon we shifted to a fully operational studio. Orders increased, our team expanded, and it finally felt like all the hard work was paying off.

​This Is Just ​The Beginning

​​​But just as we were soaring, life threw us a curveball. Many of our repeat clients moved out of Noida due to personal reasons, and the flow of orders came to a halt. The boutique, once buzzing with life, suddenly stood still. Rent piled up, and so did the losses. The only ray of hope was wedding trousseau orders—but they were seasonal, and not enough to sustain the business throughout the year.

​​Instead of shutting down, I decided to evolve. I poured my energy into building a strong online presence. I studied, learned, and adapted. And in our fourth year, we launched our own e-commerce platform—a new beginning that opened the doors to a wider audience.

​​Running an online business came with its own set of challenges, but we embraced them with the same grit and passion that started it all. Today, our dream is no longer limited to a city—we aim to deliver customized fashion to every corner of the world.

​This journey hasn’t been easy. It’s been a mix of trials, heartbreaks, hope, and growth. But one thing has always remained constant—my belief in the power of fashion to connect, empower, and transform.